Working closely with Channel 4’s press office, IJPR developed a campaign for Goldplated which generated over £4 million’s worth of coverage in consumer magazines and national papers. We successfully created a buzz about the series through features on the real life inhabitants of the Cheshire Triangle in The Sunday Telegraph, Observer, Independent and Daily Star. We also organised cast interviews for publications from Daily Mail Weekend to Esquire Magazine.


Posted on

June 27, 2013